HomeWho We Are
Who we are

Nearly two decades of care without borders

A leading healthcare assistance provider across the Middle East, North & East Africa and the Gulf — built on trust, integrity and accountability since 2005.

BIA 24/7 operations center
ISO
9001 certified since 2015
Our story

A trusted name in health & travel assistance

For nearly two decades, BIA Assistance Group has been a trusted name in the industry. With strategic offices in the UAE, Egypt and Tunisia — and expanding into Türkiye and Morocco — we've built a reputation for excellence and reliability.

Our commitment to international quality standards with ISO 9001 accreditation, combined with cutting-edge technology, ensures efficient, reliable and satisfactory care. We offer 24/7 rapid response at competitive rates, and our network of top-tier providers — especially in remote and challenging locations — sets us apart.

Our Mission

To provide exceptional health and travel assistance with utmost professionalism, integrity and care — ensuring peace of mind for our clients wherever they may be in the world.

Our Vision

To be the leading provider of health and travel assistance in the Middle East, North Africa and Gulf regions — known for excellence, innovation and customer satisfaction.

Our journey

From a bold idea to a regional leader

2005

Foundation

BIA Assistance Group is established with a vision to revolutionize healthcare assistance across the Middle East and North Africa.

2008

Regional Expansion

Operations expand across multiple countries, establishing strategic partnerships and a growing network of healthcare providers.

2012

Technology Integration

Cutting-edge technology enhances service delivery, improves response times and ensures a seamless customer experience.

2015

ISO 9001 Certification

ISO 9001 accreditation demonstrates our unwavering commitment to international quality standards and continuous improvement.

2020

Digital Transformation

Accelerated digital initiatives enhance our ability to serve clients remotely and maintain service excellence through global challenges.

2024

Future Expansion

Continued growth with planned expansion into Türkiye and Morocco, strengthening our position as the region's leading assistance provider.

Meet the people who make it happen

Behind every rescue is a team that never stops caring.